There
is something truly inspiring about hearing your school's fight
song played by a band right after your team has scored a touchdown.
Try to imagine a football game without the big brass sound. My
kids insist on sitting as close to the band as possible whenever
we go to watch our hometown heroes on Friday nights in the fall.
As much as we love watching and listening to the band, the effort
that goes into making it all come together is amazing. And it
is expensive. Instruments, uniforms, travel expenses, and other
related costs combine to make the band one of the most expensive
organizations in a school system to fund.
With schools facing budgetary cutbacks in many districts across
the country, many bands are looking for creative ways to meet
their financial needs. Below are five suggested fundraising opportunities
to help bands raise the money necessary to keep you pumped up
during those games.
1. Sous-a-thon
"Thons"
are a trusted tool in the fundraiser's toolbox. The concept is
simple: band members seek support in the form of financial pledges
for the amount of time they commit to play their instruments in
one setting. This event could be staged at a time and place where
the public could really enjoy the event, such as a community pavilion
on a beautiful Saturday in the summer.. Volunteer parents could
even "work" the crowd for spontaneous donations while the people
stop and listen. Not only is this a great opportunity to raise
money, but it also improves the reputation and renown of the band.
2. Battle of the Bands Concert
One novel idea to raise money for the school band would be to
work in collaboration with your school's greatest rival. Band
directors from both schools could arrange a public competition
between the two bands. This could become an annual event and rotate
"home" field advantage every other year. The actual competition
could include not only musical skill, but also marching precision
and even cheerleading events. This could almost be a battle to
see which school has more school spirit. Students from each school
would flock to the event, given the intense rivalry, and the two
bands could split the "gate" receipts and all concession sales.
Although this would be difficult to judge, perhaps a band director
from a different school altogether could serve as an impartial
ear. There could be an annual trophy awarded for the winner that
travels back and forth between schools, depending on who won in
each year, sort of like the "Little Brown Jug" in college football.
3. Flamingo Fundraiser
Here is a fun and unique fundraising event that could work very
well with school bands, given that there are usually so many people
involved. In January of 2008, I wrote a detailed post about Flamingo
Fundraisers, which you can read
in its entirety here. However, a brief synopsis of the event
is as follows.
Basically, the band would purchase a number of plastic pink flamingo
yard ornaments. Then they would chose a family they knew and under
the cover of night sneak the flamingos and place them in the front
yard of that family. They would leave a ransom note stating that
they would not remove the birds unless the family paid $20 or
some other predetermined amount. Or, the amount could be left
open in hopes of receiving larger than expected donations.
Regardless, once the family paid up, they would have the option
of choosing the next family to be targeted. This process can continue
for as long as the band sees fit. Also, more than one "flock"
of birds can be in motion at one time. This has the effect of
doubling or tripling the income.
Lastly, before the event kicks–off, "flock" insurance certificates
can be purchased by families for $50 or so. This insurance guarantees
that no flamingos will "accidentally" land in their yard. This
is a fun event that builds teamwork and camaraderie within your
organization. Since there are so many people passionate about
their school band, including local alumni, the list of people
who could be flamingo "targets" is very high.
4. Special Collection at the Football Games
The place that most people associate the band with is the football
field or maybe the basketball court. This is the area in which
the band really shines. Therefore, I think it is logical to think
about trying to raise money for the band while at the games. I
would suggest speaking to the athletic director of your school
and coming up with creative ways to raise money for the band from
the people in attendance at the games. This might be a special
collection at the gate or by the concession stands, or through
a raffle sale of some variety.
Such an undertaking would, of course, have to happen under the
supervision of the athletic department, but since the band is
so closely ties to these events, it seems like a reasonable partnership.
5. Product Sales
In a slightly different approach, there are a number of very
reliable and proven fundraising methods available to groups such
as a school band. From this website, you can investigate cookie
dough sales and chocolate
bars (popular with many maching bands) just to name just a
few.
Product sales have a track record of results when a strong effort
is invested. As with any fundraising activity, however, you will
want to do some homework to find out what other groups are holding
product sales and when, so you don't conflict with them.
Conclusion
Having the necessary funds for a school band is vital to the
overall spirit of the school. Fortunately, the school band naturally
has a positive reputation in the community and it can trade on
that good name with a variety of fundraising strategies. Whatever
method of fundraising you think is right for your group, I urge
you to put as much gusto into it, as you do when you blast out
the touchdown anthem!
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