Connecting Schools With Great Fundraising Ideas.

When you are developing an investment portfolio, it is wise to diversify. It’s good to have a little of this and a little of that, so that if one industry falls down, your entire portfolio won’t be negatively affected.

I think that you should approach your school fundraisers in a similar fashion. You’ll have one or two major events that are time intensive, like a golf outing or auction, but you’ll also have the comparatively less intensive ones, like selling cookie dough or chocolate.

I want to draw your attention, however, to one fundraiser that is so easy, all you have to do is tell people about it and then deposit the checks.

eFundraising, which is a division of Readers Digest, has an amazing program for magazine sales. The concept is very simple.

The first thing you have to do is sign up for your own online magazine shop. The “wizard” on the eFundraising site helps you with this very simple process.

The next thing you do is email all of the people in your community with the link to the online magazine store. There are over 700 magazines available, with many of the most famous periodicals available today. Prices are up to 85% off the cover prices, so your families will get a great deal on something they would have bought on their own anyway.

And that’s it! Once the families purchase the magazines, your school will get a check for 40% of the subscription price.

In the past, I’ve written that non-profits should strive for at least 50% of the profits from a product sale, but I will make this exception, because the process is so simple and automatic. The requirement of time and effort on your part is so minimal that 40% is actually incredibly generous.

The other advantage to this magazine sale is that it can run all year long! You aren’t confined to a two week sale, for instance. You can start this magazine fundraiser at the beginning of the year, and it can run all the way until June. Whenever a family orders a subscription, you get a check. Not a bad set up, huh?

And, it gets better. eFundraising is giving away incredible incentive prizes for top sellers each month. For the months of July to December of 2008, they are giving away an Apple iPhone ($400 cash equivalent) to the person who sells the most subscriptions of all participating groups! Click here to learn how to enter the contests.

Having been the principal of an elementary school, I know how exhausting fundraising can be. The amount of labor that can go into raising money is astronomical. Therefore, I absolutely love any method of fundraising that requires so little from me, yet the money keeps rolling in. I strongly urge you to take a closer look at the magazine program through eFundraising. It is well worth your time and effort!

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